Companies in this industry manufacture metal framed windows and doors, sheet metal work, ornamental or architectural metal products, prefabricated metal buildings, and structural metal and metal plate work products. Major companies include Gibraltar Industries, NCI Building Systems, and Valmont Industries (all based in the US), as well as units of integrated metal producers such as Arconic, Nucor, and US Steel (US); ArcelorMittal (Luxembourg); JFE Holdings and Nippon Steel & Sumitomo Metal (Japan); HBIS Group (China); and Tata Steel (India).
Architectural and structural metals manufacturers face competition not only from peers within the industry, but also from makers of competing materials, chiefly concrete and wood. Key competitive differentiators include establishing a global presence to take advantage of strong construction spending growth in emerging markets and offering value-added design services. Companies are also tweaking their marketing messaging to better showcase steel's advantages in civil, commercial, and residential construction applications.
PRODUCTS, OPERATIONS & TECHNOLOGY
Major product types are fabricated structural metal such as steel joists and concrete reinforcing bar (about 35% of US industry revenue); sheet metal work (25%); metal windows and doors (10%); plate work (10%); pre-fabricated metal buildings and components (10%); and architectural and ornamental metal work (10%).