adidas Sports (China) Ltd in Apparel and Footwear (China)
adidas Sports (China) Ltd will carry forward its Route 2015 strategy in China over the forecast period, which aims to drive sales through the expansion of store network and creating new retailing styles such as Homecourt, neighbourhood and specialist shoe stores. Meanwhile, the company will continue developing its already well-performed women’s apparel and footwear business by continuously raising brand awareness and building the emotional connection with female consumers in China, through a...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Apparel, Footwear, Sportswear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Apparel and Footwear market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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