Yoox SpA in Retailing (Italy)
Yoox has announced that it will focus its growth strategy on improving conversion rates, as well as customer engagement to drive repeat sales. The company wants to grow at a faster rate than online luxury sales and will introduce a private label line to drive off-season sales. It expects that its private label will account for 10% of overall company sales by 2020.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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