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Yeo Hiap Seng Ltd in Soft Drinks (Singapore)

Yeo Hiap Seng Ltd in Soft Drinks (Singapore)

With the recent addition of new plants and the upgrading of its existing facilities, Yeo Hiap Seng is expected to continue to focus on developing new product offerings and distributing new brands, specifically in the categories of bottled water and RTD tea where it has a strong presence. Moreover, the company has sought to refresh the image of its brands through new packaging in an effort to appeal to younger consumers as well as maintain its competitiveness in the saturated soft drinks market.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Soft Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Euromonitor International
March 2017
Strategic Direction
Key Facts
Summary 1 Yeo Hiap Seng Ltd: Key Facts
Competitive Positioning
Summary 2 Yeo Hiap Seng Ltd: Competitive Position 2016

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