Yasar Dondurma ve Gida AS in Packaged Food (Turkey)
Yasar Dondurma, through its Mado Café brand in the foodservice market, is planning to reach 369 outlets and TL952 million turnover in 2015. It plans to expand through franchising and to reach 85 outlets abroad and open 508 outlets in Turkey over the forecast period. The company is expected to focus on launching new hot and cold beverages which are traditional and natural with no preservatives.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Baby Food, Baked Goods, Biscuits and Snack Bars, Breakfast Cereals, Confectionery, Dairy, Ice Cream and Frozen Desserts, Oils and Fats, Processed Fruit and Vegetables, Processed Meat and Seafood, Ready Meals, Rice, Pasta and Noodles, Sauces, Dressings and Condiments, Soup, Spreads, Sweet and Savoury Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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