Writing Instruments in Argentina

Writing Instruments in Argentina

Writing instruments will hardly be impacted by the pandemic, and colouring in fact will perform positively in light of the situation. As over 50% of writing instrument sales took place in Q1, due to the high levels of “back to school” demand, the majority of annual sales for the category has been largely unaffected by the lockdown. Even once lockdown had been implemented in Q2, retail channels such as hypermarkets remained open, as they are considered essential. With lockdown restrictions seeing...

Euromonitor International's Writing Instrumentsin Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2015-2019), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Colouring, Markers and Highlighters, Pencils, Pens, Writing Accessories.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Writing Instruments market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Writing Instruments in Argentina
Euromonitor International
August 2020
List OF CONTENTS AND TABLES
KEY DATA FINDINGS
2020 IMPACT
High demand for writing instruments at the beginning of the year counteracts the impact of lockdown in 2020
Brands diversify their product ranges in keeping with consumer expectations
Stationers/office supply stores suffer slightly in terms of value growth in 2020 due to the lockdown
RECOVERY AND OPPORTUNITIES
Writing instruments recovers quickly over 2020-2025 as schools reopen which promotes “back to school” surge of sales
Plans to overcome inflation continue over 2020-2025
Roller ball pens trend continues growing over the forecast period due to school requirements
CATEGORY DATA
Table 1 Sales of Writing Instruments by Category: Volume 2015-2020
Table 2 Sales of Writing Instruments by Category: Value 2015-2020
Table 3 Sales of Writing Instruments by Category: % Volume Growth 2015-2020
Table 4 Sales of Writing Instruments by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Writing Instruments: % Value 2015-2019
Table 6 LBN Brand Shares of Writing Instruments: % Value 2016-2019
Table 7 Distribution of Writing Instruments by Format: % Value 2015-2020
Table 8 Forecast Sales of Writing Instruments by Category: Volume 2020-2025
Table 9 Forecast Sales of Writing Instruments by Category: Value 2020-2025
Table 10 Forecast Sales of Writing Instruments by Category: % Volume Growth 2020-2025
Table 11 Forecast Sales of Writing Instruments by Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on personal accessories
COVID-19 country impact
Company response
Retailing shift
What next for personal accessories?
MARKET DATA
Table 12 Sales of Personal Accessories by Category: Volume 2015-2020
Table 13 Sales of Personal Accessories by Category: Value 2015-2020
Table 14 Sales of Personal Accessories by Category: % Volume Growth 2015-2020
Table 15 Sales of Personal Accessories by Category: % Value Growth 2015-2020
Table 16 NBO Company Shares of Personal Accessories: % Value 2015-2019
Table 17 LBN Brand Shares of Personal Accessories: % Value 2016-2019
Table 18 Distribution of Personal Accessories by Format: % Value 2015-2020
Table 19 Forecast Sales of Personal Accessories by Category: Volume 2020-2025
Table 20 Forecast Sales of Personal Accessories by Category: Value 2020-2025
Table 21 Forecast Sales of Personal Accessories by Category: % Volume Growth 2020-2025
Table 22 Forecast Sales of Personal Accessories by Category: % Value Growth 2020-2025
DISCLAIMER
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DEFINITIONS
SOURCES
Summary 1 Research Sources

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook