Wound Care in Switzerland
Wound care in Switzerland suffers from maturity, saturation and ensuing low consumer demand. Although the Swiss are brand-loyal, and generally favour products from leading companies, in wound care private label and low-value brands have a strong presence. This is because Swiss consumers consider OTC wound care products to a commodity. This mindset helps low-value products to gain a foothold.
Euromonitor International's Wound Care in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.
Product coverage: First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Wound Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
- WOUND CARE IN SWITZERLAND
- Euromonitor International
- October 2017
- LIST OF CONTENTS AND TABLES
- Low-value Products and Maturity Erode the Potential of the Category
- Retailers Offer Wound Care Products
- Leading Brands Target the Value-added Segment
- Competitive Landscape
- High Concentration in Wound Care
- Premiumisation Is the Way Forward
- Less Investment for OTC Wound Care
- Category Data
- Table 1 Sales of Wound Care by Category: Value 2012-2017
- Table 2 Sales of Wound Care by Category: % Value Growth 2012-2017
- Table 3 NBO Company Shares of Wound Care: % Value 2013-2017
- Table 4 LBN Brand Shares of Wound Care: % Value 2014-2017
- Table 5 Forecast Sales of Wound Care by Category: Value 2017-2022
- Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2017-2022
- Executive Summary
- Stagnation in Consumer Health
- Migros Expands Into Consumer Health Retailing
- Crossing the Border for Weekly Shopping
- Consumer Trust in Leading Brands
- Moderate Growth Expected
- Market Indicators
- Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2012-2017
- Table 8 Life Expectancy at Birth 2012-2017
- Market Data
- Table 9 Sales of Consumer Health by Category: Value 2012-2017
- Table 10 Sales of Consumer Health by Category: % Value Growth 2012-2017
- Table 11 NBO Company Shares of Consumer Health: % Value 2013-2017
- Table 12 LBN Brand Shares of Consumer Health: % Value 2014-2017
- Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2012-2017
- Table 14 Distribution of Consumer Health by Format: % Value 2012-2017
- Table 15 Distribution of Consumer Health by Format and Category: % Value 2017
- Table 16 Forecast Sales of Consumer Health by Category: Value 2017-2022
- Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2017-2022
- OTC Registration and Classification
- Vitamins and Dietary Supplements Registration and Classification
- Self-medication/self-care and Preventive Medicine
- Summary 1 OTC: Switches 2016-2017
- Summary 2 Research Sources