The end of the review period witnessed an ongoing shift towards products with lower unit prices, which included sticking plasters/adhesive bandages and gauze. Less affluent consumers cut back on non-essential items due to financial worries. Price was a key factor in purchasing decisions, thus discouraging manufacturers from launching more sophisticated offerings. First aid kids were rejected for being too expensive, although sales did not fall significantly as vehicles in Russia have to be equip...
Euromonitor International's Wound Care in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.
Product coverage: First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Wound Care market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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