In 2016, the most important trend for wound care was to economise. Due to the economic crisis, disposable incomes in Belarus in 2016 continued to decline, forcing Belarusian consumers to economise and opt for cheaper products. Wound care is also characterised by the non-essential, unbranded nature of the majority of products. Consumers’ purchasing decisions are mainly based on price rather than on a brand’s popularity.
Euromonitor International's Wound Care in Belarus report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Wound Care market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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