Wittchen SA’s main strategic aim is to maintain its leading role in domestic premium and super-premium leather bags and luggage and the creation of a strong international brand. The company tends to further develop its branded retail network in Poland to achieve 90 showrooms by 2020. Its activity abroad is going to be developed by e-commerce without plans to launch its own retail land-based outlets in Western European countries. In terms of offer, sales are predicted to increase with the impleme...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Bags and Luggage, Jewellery, Watches, Writing Instruments.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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