Wipes in Malaysia
With an increasing number of women joining the workforce, wipes that offer convenience are likely to appeal to them as it helps to reduce the burden on their time when performing household tasks. Furthermore, rising disposable incomes have also enabled consumers to switch to products that are proven in efficacy but are also convenient, which are usually found in disposable home care wipes. Kao’s Magiclean has been gaining traction as it represents a modern way of cleaning, efficient and convenie...
Euromonitor International's Wipes in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.
Product coverage: Home Care Wipes and Floor Cleaning Systems, Personal Wipes.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Wipes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
- WIPES IN MALAYSIA
- Euromonitor International
- March 2018
- LIST OF CONTENTS AND TABLES
- Convenience To Further Drive Sales of Wipes
- Growing Concern Over Infectious Diseases To Drive Demand for Personal Wipes
- Multifunctionality of Baby Wipes Helps Ensure Continuous Demand
- Competitive Landscape
- Mid-priced and Economy Brands Growing in Popularity
- Increasing Number of Eco-friendly Baby Wipes
- Category Data
- Table 1 Retail Sales of Wipes by Category: Value 2012-2017
- Table 2 Retail Sales of Wipes by Category: % Value Growth 2012-2017
- Table 3 NBO Company Shares of Retail Wipes: % Value 2013-2017
- Table 4 LBN Brand Shares of Retail Wipes: % Value 2014-2017
- Table 5 Forecast Retail Sales of Wipes by Category: Value 2017-2022
- Table 6 Forecast Retail Sales of Wipes by Category: % Value Growth 2017-2022
- Executive Summary
- Tissue and Hygiene Records Robust Growth in 2017
- Price Remains Significant Factor When Purchasing Tissue and Hygiene
- Nibong Tebal Paper Mill Sdn Bhd Continues To Lead Tissue and Hygiene
- Bricks-and-mortar Stores Remain Most Important Channel
- Positive Outlook Is Set for Tissue and Hygiene Over Forecast Period
- Market Indicators
- Table 7 Birth Rates 2012-2017
- Table 8 Infant Population 2012-2017
- Table 9 Female Population by Age 2012-2017
- Table 10 Total Population by Age 2012-2017
- Table 11 Households 2012-2017
- Table 12 Forecast Infant Population 2017-2022
- Table 13 Forecast Female Population by Age 2017-2022
- Table 14 Forecast Total Population by Age 2017-2022
- Table 15 Forecast Households 2017-2022
- Market Data
- Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2012-2017
- Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2012-2017
- Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2013-2017
- Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2014-2017
- Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2012-2017
- Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2012-2017
- Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2017
- Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2017-2022
- Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2017-2022
- Summary 1 Research Sources