The obese and overweight population is rising in Turkey due to the consumption of fast food and ready meals, as workers have less time to prepare healthier, home-cooked meals. Moreover, many traditional types of high-density food, such as baklava and other pastries, which were once considered festive, once-in-a-while treats, are being consumed daily. According to the Turkish Statistical Institute (TUIK), around 35% of the Turkish population is overweight and 17% is clinically obese. Modern eatin...
Euromonitor International's Weight Management and Wellbeing in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Weight Management and Wellbeing market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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