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Wearable Electronics in Colombia

Wearable Electronics in Colombia

Wearable electronics remained at the early adoption stage in 2019 as they are perceived as premium devices. Moreover, in response to ongoing consumer price sensitivity, low-priced brands such as Diggro, Kingwear, Tigers, Mymobile and MyWigo have made an entrance. Most of these are generally sold online as introductory products, and have forced players in activity bands and activity digital watches to lower their unit prices in order to compete. During the earlier years of the review period, bran...

Euromonitor International's Wearable Electronics in Colombia report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Activity Wearables, Smart Wearables.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Wearable Electronics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Wearable Electronics in Colombia
Euromonitor International
August 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Wearable Electronics Registers Growth As Players Launch New Products
Ongoing Migration From Activity Bands To Activity Watches
In-store Advice Key To Attracting New Consumers
Competitive Landscape
Fitbit Maintains Lead Thanks To Quality and Wide Range
Traditional Watch Manufacturers Offer Fashionable Appeal
Consumers Prefer Trusted Global Brands, Although Domestic PC Smart Benefits From Bundling
Category Data
Table 1 Sales of Wearable Electronics by Category: Volume 2014-2019
Table 2 Sales of Wearable Electronics by Category: Value 2014-2019
Table 3 Sales of Wearable Electronics by Category: % Volume Growth 2014-2019
Table 4 Sales of Wearable Electronics by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Wearable Electronics: % Volume 2015-2019
Table 6 LBN Brand Shares of Wearable Electronics: % Volume 2016-2019
Table 7 Distribution of Wearable Electronics by Channel: % Volume 2015-2019
Table 8 Forecast Sales of Wearable Electronics by Category: Volume 2019-2024
Table 9 Forecast Sales of Wearable Electronics by Category: Value 2019-2024
Table 10 Forecast Sales of Wearable Electronics by Category: % Volume Growth 2019-2024
Table 11 Forecast Sales of Wearable Electronics by Category: % Value Growth 2019-2024
Executive Summary
Colombian Economy Recovers After Several Difficult Years, Boosting Sales
Changing Lifestyles Create Demand for Interoperability While Government Invests in Increasing Connectivity
Multinationals Aim To Provide High Quality Entertainment Experiences
Consumers Prefer In-store Experience Despite Growth in Internet Retailing
Multifunctionality, Content and Design Set To Drive Sales Over Forecast Period
Market Data
Table 12 Sales of Consumer Electronics by Category: Volume 2014-2019
Table 13 Sales of Consumer Electronics by Category: Value 2014-2019
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2014-2019
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2014-2019
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2015-2019
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2016-2019
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2014-2019
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2019-2024
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2019-2024
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2019-2024
Sources
Summary 1 Research Sources

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