Water Scarcity: Life Critical, Cultural and Commercial Impacts Part I
The need to find more efficient methods of water use and storage will be the defining factor for humanity being able to continue to grow in terms of population at its current rate. Failure to fix the water problem will likely see population decline and large-scale humanitarian crises emerge across large sections of the globe due to scarcity of water-based resources, including in regions where currently thinking and behaviour around water comes from the perspective of the psychology of abundance.
Euromonitor International's Water Scarcity: Life Critical, Cultural and Commercial Impacts Part I global briefing offers an insight into to the size and shape of the Home Care market, highlights buzz topics, emerging regions, countries and categories as well as pressing industry issues and white spaces. It identifies the opportunity zones within home care, analyses leading companies and brands and offers strategic analysis of major factors influencing the market - be they new product developments, packaging/ format /ingredients innovations, economic/lifestyle/environmental influences, distribution or retail pricing issues. Forecasts illustrate how the market is set to change and criteria for success.
Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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