Market Research Logo

Watches in Brazil

Watches in Brazil

The Brazilian economy is expected to continue at a slow growth pace in the early part of the forecast period. High unemployment rates and declining purchasing power are difficult challenges for the country´s consumption in the mid-long term. Superfluous categories, such as watches, tend to be more impacted by this scenario, especially with the growing threat of smartphones or smartwatches replacing the need for watches. However, basic watches are already very accessible and their prices are expe...

Euromonitor International's Watchesin Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2013-2017), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Watches by Price Band, Watches by type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Watches market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


WATCHES IN BRAZIL
Euromonitor International
July 2018
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Forecast of Weak Recovery of Economic Indicators Negatively Impact Watches
Basic Watches Tend To Maintain Leadership Among the Price Bands
Brands Are Expected To Continue Exploring New Targets
Competitive Landscape
Technos Da Amazônia Indústria E Comércio Ltda Leads But Loses Traction
Jóias Vivara Records Fastest Value Share Growth
Category Becomes Increasingly Fragmented and Others Gain Value Share
Category Data
Table 1 Sales of Watches by Category: Volume 2013-2018
Table 2 Sales of Watches by Category: Value 2013-2018
Table 3 Sales of Watches by Category: % Volume Growth 2013-2018
Table 4 Sales of Watches by Category: % Value Growth 2013-2018
Table 5 Sales of Watches by Price Band: Volume 2013-2018
Table 6 Sales of Watches by Price Band: Value 2013-2018
Table 7 Sales of Watches by Price Band: % Volume Growth 2013-2018
Table 8 Sales of Watches by Price Band: % Value Growth 2013-2018
Table 9 NBO Company Shares of Watches: % Value 2013-2017
Table 10 LBN Brand Shares of Watches: % Value 2014-2017
Table 11 Distribution of Watches by Format: % Value 2013-2018
Table 12 Forecast Sales of Watches by Category: Volume 2018-2023
Table 13 Forecast Sales of Watches by Category: Value 2018-2023
Table 14 Forecast Sales of Watches by Category: % Volume Growth 2018-2023
Table 15 Forecast Sales of Watches by Category: % Value Growth 2018-2023
Table 16 Forecast Sales of Watches by Price Band: Volume 2018-2023
Table 17 Forecast Sales of Watches by Price Band: Value 2018-2023
Table 18 Forecast Sales of Watches by Price Band: % Volume Growth 2018-2023
Table 19 Forecast Sales of Watches by Price Band: % Value Growth 2018-2023
Executive Summary
Personal Accessories Faces Third Consecutive Year With Low Growth Rate in 2018
Despite the Crisis, Some Manufacturers Are Developing Successful Strategies To Grow
Highly Fragmented Landscape Comprises Many Single Category Manufacturers
Specialist Retailers Lead, But Illegal Trade Negatively Affects Overall Performance
Moderate Growth Expected for the Forecast Period
Market Data
Table 20 Sales of Personal Accessories by Category: Volume 2013-2018
Table 21 Sales of Personal Accessories by Category: Value 2013-2018
Table 22 Sales of Personal Accessories by Category: % Volume Growth 2013-2018
Table 23 Sales of Personal Accessories by Category: % Value Growth 2013-2018
Table 24 NBO Company Shares of Personal Accessories: % Value 2013-2017
Table 25 LBN Brand Shares of Personal Accessories: % Value 2014-2017
Table 26 Distribution of Personal Accessories by Format: % Value 2013-2018
Table 27 Forecast Sales of Personal Accessories by Category: Volume 2018-2023
Table 28 Forecast Sales of Personal Accessories by Category: Value 2018-2023
Table 29 Forecast Sales of Personal Accessories by Category: % Volume Growth 2018-2023
Table 30 Forecast Sales of Personal Accessories by Category: % Value Growth 2018-2023
Definitions
Sources
Summary 1 Research Sources

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report