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Vitamins in the Philippines

Vitamins in the Philippines

With increasing inflation due to the economic conditions, consumers are seeking products that offer better value for money. This was the main reason why vitamins that target overall health (multivitamins) performed well in 2018 and are expected to continue to perform well over the forecast period. To save money, consumers are expected to look out for products that offer a wider range of benefits at a better price, such as multivitamins. The leading brand, Revicon, established its low price of on...

Euromonitor International's Vitamins in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Multivitamins, Single Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Vitamins market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


VITAMINS IN THE PHILIPPINES
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Products That Are Positioned for Overall Health Perform Well in 2018
Vitamin B Sees the Fastest Growth Due To Increasingly Sedentary Lifestyles
Increasing Consumer Awareness Creates Opportunities for Pregnancy Vitamins
Competitive Landscape
Promotion, A Wide Portfolio and Extensive Distribution Maintain the Leader's Position
Companies Will Continue To Concentrate on Multivitamins
Private Label Vitamins Are Purchased for Their Affordability and Large Quantities
Category Data
Table 1 Sales of Vitamins by Category: Value 2013-2018
Table 2 Sales of Vitamins by Category: % Value Growth 2013-2018
Table 3 Sales of Multivitamins by Positioning: % Value 2013-2018
Table 4 NBO Company Shares of Vitamins: % Value 2014-2018
Table 5 LBN Brand Shares of Vitamins: % Value 2015-2018
Table 6 Forecast Sales of Vitamins by Category: Value 2018-2023
Table 7 Forecast Sales of Vitamins by Category: % Value Growth 2018-2023
Executive Summary
Consumer Health Remains A Priority Despite the Unstable Economic Conditions
Healthier Lifestyles and Dynamic Millennials Offset Higher Inflation
the Leading Players Drive Growth Through An Increasing Presence in Retail Channels
Internet Retailing Increases As More Players Aim To Become More Visible
Stable But Stagnant Growth Expected for Consumer Health
Market Indicators
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 9 Life Expectancy at Birth 2013-2018
Market Data
Table 10 Sales of Consumer Health by Category: Value 2013-2018
Table 11 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 12 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 13 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 14 Distribution of Consumer Health by Format: % Value 2013-2018
Table 15 Distribution of Consumer Health by Format and Category: % Value 2018
Table 16 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Definitions
Sources
Summary 1 Research Sources

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