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Vitamins in Peru

Vitamins in Peru

Making a consumer’s life easier is an important factor that brand owners need to take into account. People are adverse to taking lots of different supplements and pills, and, when taking vitamins, consumers prefer to use multivitamin products. Multivitamins make it easy to take a number of vitamins, as well as possibly also dietary supplements, at the same time, providing ease and value for money. Multivitamins therefore dominates sales of vitamins.

Euromonitor International's Vitamins in Peru report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Multivitamins, Single Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Vitamins market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Vitamins in Peru
Euromonitor International
October 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Vitamins Growing Again in 2019 But Still Below the 2016 Sales Levels
Higher Temperatures on the Coast and Guillain-barré Syndrome Outbreak in the North Could Boost Vitamins Sales
Consumers Seek Assurances Over Safety and Effectiveness - Often From Pharmacists
Competitive Landscape
Gsk Leads As Imports Dominate Sales of Vitamins
Branded Players Seeing Competition From Private Label and Generic Products
Laboratorios Bagó Adding Probiotics/prebiotics To Vitamins
Category Data
Table 1 Sales of Vitamins by Category: Value 2014-2019
Table 2 Sales of Vitamins by Category: % Value Growth 2014-2019
Table 3 Sales of Multivitamins by Positioning: % Value 2014-2019
Table 4 NBO Company Shares of Vitamins: % Value 2015-2019
Table 5 LBN Brand Shares of Vitamins: % Value 2016-2019
Table 6 Forecast Sales of Vitamins by Category: Value 2019-2024
Table 7 Forecast Sales of Vitamins by Category: % Value Growth 2019-2024
Executive Summary
Consumer Health Continues To Grow
Possible Changes for Generic Analgesics; Fight Against Illegal Trade Continues
Opportunities for Natural Products, With Rising Obesity Levels Also Offering Growth Potential
Inretail Continues Expanding Its Store Network; E-commerce Also Growing
Continued Growth Expected on the Back of Innovation and Education
Market Indicators
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2014-2019
Table 9 Life Expectancy at Birth 2014-2019
Market Data
Table 10 Sales of Consumer Health by Category: Value 2014-2019
Table 11 Sales of Consumer Health by Category: % Value Growth 2014-2019
Table 12 NBO Company Shares of Consumer Health: % Value 2015-2019
Table 13 LBN Brand Shares of Consumer Health: % Value 2016-2019
Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2014-2019
Table 15 Distribution of Consumer Health by Format: % Value 2014-2019
Table 16 Distribution of Consumer Health by Format and Category: % Value 2019
Table 17 Forecast Sales of Consumer Health by Category: Value 2019-2024
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2019-2024
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Definitions
Sources
Summary 1 Research Sources

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