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Vitamins in India

Vitamins in India

Consumers in Indian cities are experiencing a faster pace of life and are always pressed for time, which limits their relaxation and alters their sleep cycle. For example, with the growth of the IT-BPO industry, the number of people working late nights has also increased. Thus, to maintain their general health, many working professionals are starting to take vitamins as a preventive measure. Also, they are consuming single vitamins such as vitamin B, C and E to address hair loss, ensure better-l...

Euromonitor International's Vitamins in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Multivitamins, Single Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Vitamins market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


VITAMINS IN INDIA
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Awareness of Preventive Healthcare Continues To Support Demand for Vitamins
Companies Launch Vitamins in Different Formats To Boost Sales
Sports Nutrition Companies Enter Vitamins
Competitive Landscape
Amway India Enterprises Continues To Lead Vitamins
High Fragmentation in Vitamins
Vitamins Is Showing Signs of Maturity, With Single-digit Growth
Category Data
Table 1 Sales of Vitamins by Category: Value 2013-2018
Table 2 Sales of Vitamins by Category: % Value Growth 2013-2018
Table 3 Sales of Multivitamins by Positioning: % Value 2013-2018
Table 4 NBO Company Shares of Vitamins: % Value 2014-2018
Table 5 LBN Brand Shares of Vitamins: % Value 2015-2018
Table 6 Forecast Sales of Vitamins by Category: Value 2018-2023
Table 7 Forecast Sales of Vitamins by Category: % Value Growth 2018-2023
Executive Summary
the Uptake of Preventative Products Benefits Consumer Health
Consumers Continue To Demand Instant Relief
Intense Competition and Evolving Distribution Shape the Competitive Landscape
Chemists/pharmacies Remains the Leading Distribution Channel
the Definition of OTC Products Will Positively Impact Consumer Health in the Future
Market Indicators
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 9 Life Expectancy at Birth 2013-2018
Market Data
Table 10 Sales of Consumer Health by Category: Value 2013-2018
Table 11 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 12 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 13 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 14 Distribution of Consumer Health by Format: % Value 2013-2018
Table 15 Distribution of Consumer Health by Format and Category: % Value 2018
Table 16 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Summary 1 OTC: Switches
Sources
Summary 2 Research Sources

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