Vitamins and Dietary Supplements (VDS): Trends and Prospects 2017
Trends toward healthy lifestyles and disease prevention among consumers aiming to avoid expensive healthcare costs and extend healthy life spans are generating growth opportunities and challenges for VDS firms, while regulatory frames are simultaneously becoming more strict. Companies are adjusting to a new connected and more informed consumer, who is starting to demand clean label VDS, by creating healthier, more diverse portfolios to drive growth in this new scenario.
Euromonitor International’s Vitamins and Dietary Supplements (VDS): Trends and Prospects 2017 global briefing examines the size, growth trends and potential opportunities in the Consumer Health market. The strategic analyses include assessing the impacts of changing regulations, research breakthroughs and public health concerns on both the market and leading companies. Consumer attitudes towards the products and their personal healthcare needs are also explored.
Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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