Vitamins and dietary supplements registered steady current value growth of 1% in 2016. The main factor behind this performance was the growing desire of Germans to support their general health and wellbeing or target specific issues with the help of supplements. The recurring cold and flu season in 2015 and 2016 fuelled consumer demand for health-enhancing products. Nevertheless, current value growth remained modest as many consumers attempted to lead more balanced lives, for example through a h...
Euromonitor International's Vitamins and Dietary Supplements in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Vitamins and Dietary Supplements market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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