Sales of video games rose by 4% in 2014, up from 3% on the previous year. The accelerating growth was mainly attributed to the release of PS4, as the internet has a major role in local consumers’ lives. Smartphones and tablets are convenient and are carried around. Games on mobile phones help to pass the time, such as when queueing or travelling, and help entertain during breaks and free time. Moreover, free-to-play games provide one option for those downloading and can be deleted when...
Euromonitor International's Video Games in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.
Product coverage: Digital Gaming, Video Games Hardware, Video Games Software.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Video Games market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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