Vegetables in Morocco

Vegetables in Morocco

In Morocco in 2019, vegetables remain a key ingredient in almost all popular local dishes, especially couscous and tagine. These famous dishes use different types of vegetables, along with meat as the main ingredient. The government’s agricultural project, Plan Maroc Vert, has helped to increase the production of vegetables and Morocco’s output is still growing. As a result, vegetables are widely available through different retail channels all over the country and prices are low, which makes veg...

Euromonitor International's Vegetables in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2015-2019, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market – be they new product developments, consumption patterns and distribution data. Forecasts to 2024 illustrate how the market is set to change.


Product coverage: Fresh Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Vegetables market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Vegetables in Morocco
Euromonitor International
February 2020
List OF CONTENTS AND TABLES
HEADLINES
PROSPECTS
Vegetables continues to benefit from success of Plan Maroc Vert
Other grocery retailers will continue to lead sales of vegetables in Morocco
Vegetables will benefit from the growing health and wellness trend
CATEGORY DATA
Table 1 Total Sales of Vegetables by Category: Total Volume 2014-2019
Table 2 Total Sales of Vegetables by Category: % Total Volume Growth 2014-2019
Table 3 Retail Sales of Vegetables by Category: Volume 2014-2019
Table 4 Retail Sales of Vegetables by Category: % Volume Growth 2014-2019
Table 5 Retail Sales of Vegetables by Category: Value 2014-2019
Table 6 Retail Sales of Vegetables by Category: % Value Growth 2014-2019
Table 7 Sales of Vegetables by Organic/Fairtrade % of Total: % Total Volume 2014-2019
Table 8 Retail Sales of Vegetables by Packaged vs Unpackaged: % Volume 2014-2019
Table 9 Forecast Total Sales of Vegetables by Category: Total Volume 2019-2024
Table 10 Forecast Total Sales of Vegetables by Category: % Total Volume Growth 2019-2024
Table 11 Forecast Retail Sales of Vegetables by Category: Volume 2019-2024
Table 12 Forecast Retail Sales of Vegetables by Category: % Volume Growth 2019-2024
Table 13 Forecast Retail Sales of Vegetables by Category: Value 2019-2024
Table 14 Forecast Retail Sales of Vegetables by Category: % Value Growth 2019-2024
EXECUTIVE SUMMARY
Fresh food continues to flourish under Plan Maroc Vert
Health and wellness trends increase interest in organic fresh food
Other grocery retailers remain most popular due to convenience and affordability
Consumer choice is increasingly driven by quality and differentiation
MARKET DATA
Table 15 Total Sales of Fresh Food by Category: Total Volume 2014-2019
Table 16 Total Sales of Fresh Food by Category: % Total Volume Growth 2014-2019
Table 17 Retail Sales of Fresh Food by Category: Volume 2014-2019
Table 18 Retail Sales of Fresh Food by Category: % Volume Growth 2014-2019
Table 19 Retail Sales of Fresh Food by Category: Value 2014-2019
Table 20 Retail Sales of Fresh Food by Category: % Value Growth 2014-2019
Table 21 Retail Sales of Fresh Food by Packaged vs Unpackaged: % Volume 2014-2019
Table 22 Retail Distribution of Fresh Food by Format: % Volume 2014-2019
Table 23 Forecast Total Sales of Fresh Food by Category: Total Volume 2019-2024
Table 24 Forecast Total Sales of Fresh Food by Category: % Total Volume Growth 2019-2024
Table 25 Forecast Retail Sales of Fresh Food by Category: Volume 2019-2024
Table 26 Forecast Retail Sales of Fresh Food by Category: % Volume Growth 2019-2024
Table 27 Forecast Retail Sales of Fresh Food by Category: Value 2019-2024
Table 28 Forecast Retail Sales of Fresh Food by Category: % Value Growth 2019-2024
SOURCES
Summary 1 Research Sources

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