Universal Robina Corp in Consumer Health (Philippines)
Through its locally well-known brand Maxx Menthol Candy brand, the company is expected to maintain its position as the biggest player in medicated confectionery. Not only is it one of the most widely available brands, from the smallest distribution channels such as street stalls or street vendors to large channels such as hypermarkets, but the company also continues to invest in colourful and appealing promotional activities. To further excite consumers, the company is expected to launch a few m...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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