Unilever de Argentina SA in Beauty and Personal Care (Argentina)
During 2016, Unilever de Argentina sold its traditional brand Veritas to Santiago Saenz in order to meet local regulations. In 2010, the company presented the purchase of Alberto-Culver Co to the National Commission for Protection of Competition, and the organisation determined that in order to approve this, the company should sell Veritas to another player that did not have a dominant position in local beauty and personal care.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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