Unieuro SpA in Consumer Appliances (Italy)
Over the forecast period, Unieuro’s objective is to reinforce the partnership between its online and its physical channel to increase the number of users who visit its website and then go to one of its stores. Within this objective it plans to launch a new ecommerce website, which will include pick-up points in its stores and a re-styling of its physical points with the inclusion of digital platforms.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Major Appliances, Small Appliances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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