Current value sales of toys and games registered another year of healthy growth in 2015. Far from being mature, the market also benefited from economic recovery, product diversification and improved coverage. Rising disposable incomes are encouraging customers to spend more on toys and games. Furthermore, exposure to international trends and rising concerns for product quality is positively reflected in the evolution of sales.
Euromonitor International's Toys and Games in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Traditional Toys and Games, Video Games.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Toys and Games market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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