Toys "R" Us AG in Toys and Games (Switzerland)

Toys "R" Us AG in Toys and Games (Switzerland)

Toys “R” Us is set to continue to focus primarily on offering a very large range of both branded and private label traditional toys and games at highly competitive prices. The company is expected to support its positioning through further outlet expansion over the forecast period. The company is likely to constantly improve its customer service, by offering a convenient and pleasant shopping experience, as well as developing its online presence and ordering facilities.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Toys and Games market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Euromonitor International
September 2016
Strategic Direction
Key Facts
Summary 1 Toys R Us AG: Key Facts
Summary 2 Toys R Us AG: Operational Indicators
Company Background
Internet Strategy
Private Label
Summary 3 Toys R Us AG: Private Label Portfolio
Competitive Positioning
Summary 4 Toys R Us AG: Competitive Position 2015

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