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Toilet Care in the Netherlands

Toilet Care in the Netherlands

Toilet care continued to register positive performance in 2017 thanks to two important factors: maintenance of hygiene; and convenience. The Dutch still find it important to clean the toilet almost daily as this is a place where germs and bacteria can breed easily. As a result, consumers purchase toilet care to maintain a hygienic environment. Due to busier lifestyles, Dutch consumers may not be able to thoroughly clean their toilets, so products such as rim blocks and toilet care tablets/powder...

Euromonitor International's Toilet Care in Netherlands market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: In-Cistern Devices, ITBs, Toilet Care Tablets/Powders, Toilet Cleaning Systems, Toilet Liquids/Foam.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Toilet Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


TOILET CARE IN THE NETHERLANDS
Euromonitor International
February 2018
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Hygiene and Convenience Most Important Factors in Toilet Care
Mature Toilet Liquids Still Records Positive Growth
Promotions Constrain Unit Price Growth in Toilet Care
Competitive Landscape
Bolton Nederland Bv's Wc-eend Remains Largest Brand in Toilet Care
Henkel Nederland and Procter & Gamble Lose Share
Eco Brands Present in Toilet Care But Share Remains Insignificant
Category Data
Table 1 Sales of Toilet Care by Category: Value 2012-2017
Table 2 Sales of Toilet Care by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Toilet Care: % Value 2013-2017
Table 4 LBN Brand Shares of Toilet Care: % Value 2014-2017
Table 5 Forecast Sales of Toilet Care by Category: Value 2017-2022
Table 6 Forecast Sales of Toilet Care by Category: % Value Growth 2017-2022
Executive Summary
Home Care Records Healthy Growth Again in 2017
Convenience Driving Sales of High-value Products
Eco Brands Push Through But Still Remain Insignificant in Home Care
Reformulations and New Entrants Common Within New Product Developments
Home Care Set To Grow Over the Forecast Period
Market Indicators
Table 7 Households 2012-2017
Market Data
Table 8 Sales of Home Care by Category: Value 2012-2017
Table 9 Sales of Home Care by Category: % Value Growth 2012-2017
Table 10 NBO Company Shares of Home Care: % Value 2013-2017
Table 11 LBN Brand Shares of Home Care: % Value 2014-2017
Table 12 Penetration of Private Label in Home Care by Category: % Value 2012-2017
Table 13 Distribution of Home Care by Format: % Value 2012-2017
Table 14 Distribution of Home Care by Format and Category: % Value 2017
Table 15 Forecast Sales of Home Care by Category: Value 2017-2022
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources

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