Strong regulations in Brazil and the continuous rise in taxation on tobacco impacted the overall performance of total tobacco packaging in 2014, with modest unit volume growth of 1%. Over the review period, however, such products experienced a decline of 18% in total unit volume. As a consequence of the increases in taxation, leading manufacturers are increasing the retail price of cigarettes and consequently, many smokers are reducing the number of cigarettes they smoke every day.
Euromonitor International's Tobacco Packaging in Brazil report offers insight into key trends and developments driving packaging across the category.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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