Tobacco is proving to be a resilient product category in Bulgaria. In 2014, tobacco retail value sales outpaced the review period significantly. This happened despite shrinking volumes of cigarettes sales and only a modest positive performance by smaller categories such as RYO tobacco and cigars. The key growth driver in 2014 was the unit price as the majority of consumers are shifting to high mid-priced and premium brands. Bulgaria is one of the highest per capita countries in terms of...
Euromonitor International's Tobacco in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Tobacco market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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