Tecnoquímicas SA in Consumer Health (Colombia)
Tecnoquímicas is the leading domestic company, and continues to focus on ensuring its national and international presence. Its largest brand, MK, continues to see important new developments within its low-price strategy. It aims to expand access to OTC products and vitamins and dietary supplements amongst wider income groups in Colombia, and also in the other countries in which it has a presence. Tecnoquímicas is now known as TQ in its advertising, in an effort to simplify the name and make it e...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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