In 2015 tea is expected to register lower current value and volume growth overall, compared with the 4% retail volume CAGR and 10% retail value CAGR demonstrated over the review period. Tea in the market is predominantly grown and produced in the North Black Sea part of Turkey. The harvest for black and green teas did not go well in the summer of 2015, due to heavy rains, and the tea harvest season started quite late, meaning that production is not expected to be as good as in 2014. This is...
Euromonitor International's Tea in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Tea market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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