Fruit/herbal tea is the most important category in terms of value sales within tea. New premium brands entered with innovation focusing on this category. The offer includes mixed flavours, functional products and organic premium options. Dehydrated fruit infusions are gaining space in retailers and foodservice. Black tea is a mature category, with low innovation, and flat sales during the years. Green tea recorded strong volume sales but will slow down in growth pace over the forecast period, as...
Euromonitor International's Tea in Ecuador report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.
Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Tea market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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