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Tatranska Mliekaren as in Health and Wellness (Slovakia)

Tatranska Mliekaren as in Health and Wellness (Slovakia)

Tatranska Mliekaren plans to continue to focus its attention on defending its position in dairy in Slovakia and retaining its private label manufacturing business. The company will more actively engage in offering product innovation and prize giveaways, significantly supporting its sales with price promotions and discounts. It will closely monitor the health and wellness trend and respond to customer demands, although its main focus will remain its standard dairy product portfolio.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Focus Categories by Key Functional Ingredients, Health and Wellness by Category, Health and Wellness by Prime Positioning and Focus Categories by Key Functional Ingredients, Health and Wellness by Type, Health Wellness by Prime Positioning.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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  • Get a detailed picture of the Health and Wellness market;
  • Pinpoint growth sectors and identify factors driving change;
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  • Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

    Euromonitor International
    May 2017
    Strategic Direction
    Key Facts
    Summary 1 Tatranska Mliekaren as: Key Facts
    Summary 2 Tatranska Mliekaren as: Operational Indicators
    Competitive Positioning
    Summary 3 Tatranska Mliekaren as: Competitive Position 2016

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