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Super Premium Beauty and Personal Care in Romania

Super Premium Beauty and Personal Care in Romania

The category’s retail value sales remained much lower in Romania than in Western Europe in 2017. Women accounted for the majority of the consumer base, and women aged over 40 spent double the amount spent by 20-to-39-year-olds with fixed budgets each month. Many women in the older age group are at a point in their life when they work full time, have an active lifestyle and are willing to invest in their personal look. Moreover, they have financial stability and are more willing to pay a higher p...

Euromonitor International's Super Premium Beauty and Personal Care in Romania report offers a comprehensive guide to the size and shape of the Super Premium Beauty and Personal Care market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Super Premium Beauty and Personal Care retailing along with the development of consumers’ shopping patterns. Forecasts to 2022 illustrate how the market is set to change

Product coverage: Other Super Premium Beauty and Personal Care, Super Premium Colour Cosmetics, Super Premium Fragrances, Super Premium Skin Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Super Premium Beauty and Personal Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


SUPER PREMIUM BEAUTY AND PERSONAL CARE IN ROMANIA
Euromonitor International
February 2018
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Category Expands Steadily and Proves Resilient in Times of Economic Uncertainty
Changing Lifestyles Benefit the Category
Competitive Landscape
Players Must Balance Immediacy With Exclusivity
Advertising Remains A Key Driver and Digital Marketing Spend Increases
Slower Growth Forecast
Category Data
Table 1 Sales of Super Premium Beauty and Personal Care by Category: Value 2012-2017
Table 2 Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2012-2016
Table 4 LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2013-2016
Table 5 Distribution of Super Premium Beauty and Personal Care by Format: % Value 2012-2017
Table 6 Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2017-2022
Table 7 Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2017-2022
Executive Summary
Luxury Goods Exceeds Expectations
Romanian Consumers Prefer To Buy Luxury Goods From Abroad
the Online Market for Luxury Goods in Romania
Opportunities for Luxury Goods in Romania
Market Indicator
Table 8 Number of High Net Worth Individuals (HNWI): 2012-2017
Market Data
Table 9 Sales of Luxury Goods by Category: Value 2012-2017
Table 10 Sales of Luxury Goods by Category: % Value Growth 2012-2017
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2017
Table 12 NBO Company Shares of Luxury Goods: % Value 2012-2016
Table 13 LBN Brand Shares of Luxury Goods: % Value 2013-2016
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2017
Table 15 Forecast Sales of Luxury Goods by Category: Value 2017-2022
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources

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