Super Liquor Holdings Ltd in Retailing (New Zealand)
Super Liquor Holdings acts as a franchisor, with expansion or decline in its outlet numbers thus being shaped largely by its ability to attract and retain franchisees. The company faced a decline in outlet numbers at the end of the review period, as some owner-operators exited its network, owing to strong competition from internet retailing and recent changes in alcohol policy introduced by councils. The company’s lack of an online presence has itself been a disadvantage.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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