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Sunglasses in Thailand

Sunglasses in Thailand

Over the review period, demand for sunglasses increasingly slowed down with a weakening economy, and volume growth in this category is expected to slower between 2019 and 2024 for the same reason. On the other hand, value growth will remain about the same. While demand for sunglasses will continue, it is likely to be supported by a group of consumers with lifestyle trends inclining towards sports and outdoor activities. Product requirements could even shift towards those specifically made for ce...

Euromonitor International's Sunglasses in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sunglasses market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Sunglasses in Thailand
Euromonitor International
July 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Weaker Economy May Curb Growth, But Demand for Sunglasses Will Not Diminish
Fashion Outweighs Function When Thais Look To Purchase Sunglasses
Sunglasses Are More Affordable Purchases When Shopping for A Special Brands
Competitive Landscape
Luxottica Buttresses Its Lead by Opening A Dedicated Ray-ban Store in Bangkok
Thai Eyewear Brand Glazziq Supports Online Shop With At-home Trial Option
Oakley Increasing Capitalising on Sporting Trend
Category Data
Table 1 Sales of Sunglasses: Volume 2014-2019
Table 2 Sales of Sunglasses: Value 2014-2019
Table 3 Sales of Sunglasses: % Volume Growth 2014-2019
Table 4 Sales of Sunglasses: % Value Growth 2014-2019
Table 5 NBO Company Shares of Sunglasses: % Value 2014-2018
Table 6 LBN Brand Shares of Sunglasses: % Value 2015-2018
Table 7 Distribution of Sunglasses by Format: % Value 2014-2019
Table 8 Forecast Sales of Sunglasses: Volume 2019-2024
Table 9 Forecast Sales of Sunglasses: Value 2019-2024
Table 10 Forecast Sales of Sunglasses: % Volume Growth 2019-2024
Table 11 Forecast Sales of Sunglasses: % Value Growth 2019-2024
Executive Summary
Lifestyle Changes, Ageing Population, Expanded Distribution Translate Into Growth
Luxottica Opens A Dedicated Ray-ban Store As Optical Shops Proliferate
International Players Dominate But Face Competition From Counterfeits
Optical Shops Remains the Main Shopping Channel, But Internet Retailing Grows
Ageing and Continuous Use of Electronic Devices Guarantees Steady Growth
Market Data
Table 12 Sales of Eyewear by Category: Volume 2014-2019
Table 13 Sales of Eyewear by Category: Value 2014-2019
Table 14 Sales of Eyewear by Category: % Volume Growth 2014-2019
Table 15 Sales of Eyewear by Category: % Value Growth 2014-2019
Table 16 NBO Company Shares of Eyewear: % Value 2014-2018
Table 17 LBN Brand Shares of Eyewear: % Value 2015-2018
Table 18 Distribution of Eyewear by Format: % Value 2014-2019
Table 19 Forecast Sales of Eyewear by Category: Volume 2019-2024
Table 20 Forecast Sales of Eyewear by Category: Value 2019-2024
Table 21 Forecast Sales of Eyewear by Category: % Volume Growth 2019-2024
Table 22 Forecast Sales of Eyewear by Category: % Value Growth 2019-2024
Definitions
Sources
Summary 1 Research Sources

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