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Sun Care in Taiwan


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Sun Care in Taiwan

As the Taiwanese are taking up more active outdoor lifestyles and pursuits, there is growing demand, especially amongst younger consumers, for mass-market sun care brands.

Euromonitor International's Sun Care in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Adult Sun Care, Baby and Child-specific Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Sun Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
  • Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


    SUN CARE IN TAIWAN
    Euromonitor International
    May 2017
    LIST OF CONTENTS AND TABLES
    Headlines
    Trends
    Category Data
    Table 1 Sales of Sun Care by Category: Value 2011-2016
    Table 2 Sales of Sun Care by Category: % Value Growth 2011-2016
    Table 3 Sales of Sun Care by Premium vs Mass: % Value 2011-2016
    Table 4 NBO Company Shares of Sun Care: % Value 2012-2016
    Table 5 LBN Brand Shares of Sun Care: % Value 2013-2016
    Table 6 LBN Brand Shares of Premium Adult Sun Care: % Value 2013-2016
    Table 7 Forecast Sales of Sun Care by Category: Value 2016-2021
    Table 8 Forecast Sales of Sun Care by Category: % Value Growth 2016-2021
    Table 9 Forecast Sales of Sun Care by Premium vs Mass: % Value 2016-2021
    Amway Taiwan Co Ltd in Beauty and Personal Care (taiwan)
    Strategic Direction
    Key Facts
    Summary 1 Amway Taiwan Co Ltd: Key Facts
    Summary 2 Amway Taiwan Co Ltd: Operational Indicators
    Competitive Positioning
    Summary 3 Amway Taiwan Co Ltd: Competitive Position 2016
    Taiwan Shiseido Co Ltd in Beauty and Personal Care (taiwan)
    Strategic Direction
    Key Facts
    Summary 4 Taiwan Shiseido Co Ltd: Key Facts
    Competitive Positioning
    Summary 5 Taiwan Shiseido Co Ltd: Competitive Position 2016
    Executive Summary
    Skin Care Leads Value Sales in Beauty and Personal Care
    Natural-focus Skin Care and Colour Cosmetics Become Popular
    More Domestic Brands With Natural Claims and Dermocosmetic Products Appear
    New Product Development Is Led by Korean Brands
    Forecast Period Value Growth Will Be Slower
    Key Trends and Developments
    Marketing Communications Spread From Physical To Digital Channels
    Brands From Different Countries Search for Their Own Positioning
    Pharma/dermocosmetic Sales Grow Thanks To Recommendations From Dermatologists
    Market Data
    Table 10 Sales of Beauty and Personal Care by Category: Value 2011-2016
    Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
    Table 12 Sales of Premium Beauty and Personal Care by Category: Value 2011-2016
    Table 13 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
    Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2012-2016
    Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2012-2016
    Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2013-2016
    Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2011-2016
    Table 18 Distribution of Beauty and Personal Care by Format: % Value 2011-2016
    Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2016
    Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2016-2021
    Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
    Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
    Table 23 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
    Sources
    Summary 6 Research Sources

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