Suavizantes y Plastificantes Bituminosos SL in Home Care (Spain)
In the short term Suavizantes y Plastificantes Bituminosos SL is set to follow a twofold strategy. On the one hand, and in line with the strategy followed over the review period, the company is set to continue investing in R&D in order to launch new products. In 2015 the company launched new toilet cleaners. On the other hand, the company is set to expand its range of professional cleaning products, where it operates under the brand Cleanity.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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