Store Cards in Japan

Store Cards in Japan

Store cards, often referred as “Gaisho cards” in Japan, had already been declining in terms of number of cards in circulation as well as transaction value and volume in recent years, before the COVID-19 pandemic hit the country. The major issuers, mainly department stores, are no longer issuing new cards, preferring to encourage consumers to shift to co-branded credit cards. Moreover, although Japan’s population is ageing, the new generation of older consumers shows little interest in replacing...

Euromonitor International's Store Card Transactions in Japan report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Store Card Transactions market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Store Cards in Japan
Euromonitor International
November 2020
List OF CONTENTS AND TABLES
KEY DATA FINDINGS
2020 IMPACT
Store cards already on a downward trajectory prior to the COVID-19 outbreak
Lack of new cards and department stores’ struggles negatively impact store cards
Closure of department stores during the state of emergency period hits store card usage
RECOVERY AND OPPORTUNITIES
Gradual disappearance of store cards expected...
...but it will not happen during the forecast period
Using one’s store card via Zoom
CATEGORY DATA
Table 1 Store Cards: Number of Cards in Circulation 2015-2020
Table 2 Store Cards Transactions 2015-2020
Table 3 Store Cards in Circulation: % Growth 2015-2020
Table 4 Store Cards Transactions: % Growth 2015-2020
Table 5 Store Cards: Number of Cards by Issuer 2015-2019
Table 6 Store Cards: Payment Transaction Value by Issuer 2015-2019
Table 7 Forecast Store Cards: Number of Cards in Circulation 2020-2025
Table 8 Forecast Store Cards Transactions 2020-2025
Table 9 Forecast Store Cards in Circulation: % Growth 2020-2025
Table 10 Forecast Store Cards Transactions: % Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on consumer payments
COVID-19 country impact
Declining transactions value for credit cards in 2020, with only debit cards seeing positive growth
Government cashless payments scheme helps drive point-of-sale adoption of non-cash payment technology
Loyalty programmes and reward schemes remain popular among Japanese consumers
What next for consumer payments?
MARKET INDICATORS
Table 11 Number of POS Terminals: Units 2015-2020
Table 12 Number of ATMs: Units 2015-2020
Table 13 Value Lost to Fraud 2015-2020
Table 14 Card Expenditure by Location 2020
Table 15 Financial Cards in Circulation by Type: % Number of Cards 2015-2020
Table 16 Domestic versus Foreign Spend 2020
MARKET DATA
Table 17 Financial Cards by Category: Number of Cards in Circulation 2015-2020
Table 18 Financial Cards by Category: Number of Accounts 2015-2020
Table 19 Financial Cards Transactions by Category: Value 2015-2020
Table 20 Financial Cards by Category: Number of Transactions 2015-2020
Table 21 Consumer Payments by Category: Value 2015-2020
Table 22 Consumer Payments by Category: Number of Transactions 2015-2020
Table 23 M-Commerce by Category: Value 2015-2020
Table 24 M-Commerce by Category: % Value Growth 2015-2020
Table 25 Financial Cards: Number of Cards by Issuer 2015-2019
Table 26 Financial Cards: Number of Cards by Operator 2015-2019
Table 27 Financial Cards: Card Payment Transactions Value by Operator 2015-2019
Table 28 Financial Cards: Card Payment Transactions Value by Issuer 2015-2019
Table 29 Forecast Financial Cards by Category: Number of Cards in Circulation 2020-2025
Table 30 Forecast Financial Cards by Category: Number of Accounts 2020-2025
Table 31 Forecast Financial Cards Transactions by Category: Value 2020-2025
Table 32 Forecast Financial Cards by Category: Number of Transactions 2020-2025
Table 33 Forecast Consumer Payments by Category: Value 2020-2025
Table 34 Forecast Consumer Payments by Category: Number of Transactions 2020-2025
Table 35 Forecast M-Commerce by Category: Value 2020-2025
Table 36 Forecast M-Commerce by Category: % Value Growth 2020-2025
DISCLAIMER
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
SOURCES
Summary 1 Research Sources

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