Staying in the Mix: The Global Concentrates Market in 2016
Concentrates are an often overlooked category in the global soft drinks market. However, they represent a significant portion of global sales because of their affordable prices and appeal to low income consumers in places like Latin America. In this report, Euromonitor International looks at the current performance of major concentrates markets and brands across the world, and offers a look at what the near future might hold for the category.
Euromonitor International's Staying in the Mix: The Global Concentrates Market in 2016 global briefing offers an insight into to the size and shape of the Soft Drinks market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success. The analysis can focus on value and volume for both off trade and on trade.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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