Staple Foods in Romania


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Staple Foods in Romania

Staple foods in Romania has seen overall retail volume sales decline consistently in recent years. This is mainly due to falling demand in unpackaged leavened bread, by far the single largest category in this respect, which has been negatively affected by the growing tendency of consumers to reduce their intake of bread in general for health reasons. While this trend has continued to depress overall retail volume sales in 2021, the rate of decline looks set to be steeper than that recorded in 20...

Euromonitor International's Staple Foods in Romania report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2016-2020, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2025, clearly indicating how the market is expected to change.

Product coverage: Baked Goods, Breakfast Cereals, Processed Fruit and Vegetables, Processed Meat, Seafood and Alternatives to Meat, Rice, Pasta and Noodles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Staple Foods market;
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* Understand the competitive environment, the market’s major players and leading brands;
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Staple Foods in Romania
Euromonitor International
December 2021
List Of Contents And Tables
STAPLE FOODS IN ROMANIA
EXECUTIVE SUMMARY
Staple foods in 2021: The big picture
Key trends in 2021
Competitive landscape
Channel developments
What next for staple foods?
CHART 1 Staple Foods Value Sales Growth Scenarios: 2019-2026
CHART 2 Staple Foods Impact of Drivers on Value Sales: 2019-2026
MARKET DATA
Table 1 Sales of Staple Foods by Category: Volume 2016-2021
Table 2 Sales of Staple Foods by Category: Value 2016-2021
Table 3 Sales of Staple Foods by Category: % Volume Growth 2016-2021
Table 4 Sales of Staple Foods by Category: % Value Growth 2016-2021
Table 5 NBO Company Shares of Staple Foods: % Value 2017-2021
Table 6 LBN Brand Shares of Staple Foods: % Value 2018-2021
Table 7 Penetration of Private Label by Category: % Value 2016-2021
Table 8 Distribution of Staple Foods by Format: % Value 2016-2021
Table 9 Forecast Sales of Staple Foods by Category: Volume 2021-2026
Table 10 Forecast Sales of Staple Foods by Category: Value 2021-2026
Table 11 Forecast Sales of Staple Foods by Category: % Volume Growth 2021-2026
Table 12 Forecast Sales of Staple Foods by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources
BAKED GOODS IN ROMANIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
COVID-19 fallout accelerates declining trend in unpackaged bread consumption
Healthier varieties and larger formats gain popularity in packaged leavened bread
Vel Pitar launches new fortified product Imuno Bread
PROSPECTS AND OPPORTUNITIES
Migration away from unpackaged leavened bread expected to persist
Competitive landscape in bread set to remain highly fragmented
Chipita likely to expand its lead in pastries following acquisition by Mondelez
CATEGORY DATA
Table 13 Sales of Baked Goods by Category: Volume 2016-2021
Table 14 Sales of Baked Goods by Category: Value 2016-2021
Table 15 Sales of Baked Goods by Category: % Volume Growth 2016-2021
Table 16 Sales of Baked Goods by Category: % Value Growth 2016-2021
Table 17 Sales of Pastries by Type: % Value 2016-2021
Table 18 NBO Company Shares of Baked Goods: % Value 2017-2021
Table 19 LBN Brand Shares of Baked Goods: % Value 2018-2021
Table 20 Distribution of Baked Goods by Format: % Value 2016-2021
Table 21 Forecast Sales of Baked Goods by Category: Volume 2021-2026
Table 22 Forecast Sales of Baked Goods by Category: Value 2021-2026
Table 23 Forecast Sales of Baked Goods by Category: % Volume Growth 2021-2026
Table 24 Forecast Sales of Baked Goods by Category: % Value Growth 2021-2026
BREAKFAST CEREALS IN ROMANIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Retail demand for breakfast cereals slows but remains resilient overall
Romanians continue to show little interest in hot cereals
Leading player Nestlé introduces new organic products in 2021
PROSPECTS AND OPPORTUNITIES
Healthy image and convenience factor will continue to fuel category expansion
Private label expected to continue gaining ground in breakfast cereals
Sano Vita likely to consolidate its lead in muesli and granola
CATEGORY DATA
Table 25 Sales of Breakfast Cereals by Category: Volume 2016-2021
Table 26 Sales of Breakfast Cereals by Category: Value 2016-2021
Table 27 Sales of Breakfast Cereals by Category: % Volume Growth 2016-2021
Table 28 Sales of Breakfast Cereals by Category: % Value Growth 2016-2021
Table 29 NBO Company Shares of Breakfast Cereals: % Value 2017-2021
Table 30 LBN Brand Shares of Breakfast Cereals: % Value 2018-2021
Table 31 Distribution of Breakfast Cereals by Format: % Value 2016-2021
Table 32 Forecast Sales of Breakfast Cereals by Category: Volume 2021-2026
Table 33 Forecast Sales of Breakfast Cereals by Category: Value 2021-2026
Table 34 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2021-2026
Table 35 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2021-2026
PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN ROMANIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Overall retail demand falls as consumers return to fresh and unpackaged varieties
Premium raw-dried salami products continue to perform well
Flexitarian trend strengthens interest in meat and seafood substitutes
PROSPECTS AND OPPORTUNITIES
Maturity and competition from unpackaged alternatives set to temper retail demand
Artisanal-style products expected to perform well in chilled processed red meat
Outlook for meat and seafood substitutes remains bright
CATEGORY DATA
Table 36 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2016-2021
Table 37 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2016-2021
Table 38 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2016-2021
Table 39 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2016-2021
Table 40 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2016-2021
Table 41 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2016-2021
Table 42 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2016-2021
Table 43 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2016-2021
Table 44 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2016-2021
Table 45 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2017-2021
Table 46 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2018-2021
Table 47 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2016-2021
Table 48 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2021-2026
Table 49 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2021-2026
PROCESSED FRUIT AND VEGETABLES IN ROMANIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Previous stockpiling and reduced reliance on home cooking weaken retail demand
Adoption of healthier eating habits continues to favour frozen products
Bonduelle remains the top brand in processed fruit and vegetables
PROSPECTS AND OPPORTUNITIES
Expansion of modern retailers and convenience factor will continue to drive demand
Frozen processed fruit and vegetables set to develop fastest in retail volume terms
Greater consolidation likely in frozen processed fruit and vegetables
CATEGORY DATA
Table 50 Sales of Processed Fruit and Vegetables by Category: Volume 2016-2021
Table 51 Sales of Processed Fruit and Vegetables by Category: Value 2016-2021
Table 52 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2016-2021
Table 53 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2016-2021
Table 54 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2016-2021
Table 55 NBO Company Shares of Processed Fruit and Vegetables: % Value 2017-2021
Table 56 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2018-2021
Table 57 Distribution of Processed Fruit and Vegetables by Format: % Value 2016-2021
Table 58 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2021-2026
Table 59 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2021-2026
Table 60 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2021-2026
Table 61 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2021-2026
RICE, PASTA AND NOODLES IN ROMANIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Retail demand falls due to previous stockpiling and drop in home cooking
Romanians continue to show growing interest in healthier types of pasta
Rice remains dominant due to traditional consumption habits
PROSPECTS AND OPPORTUNITIES
Health and wellness trend will continue to shape innovation over the forecast period
Local companies could benefit from development of artisanal-style products
Sustainability and provenance likely to become more important points of competition
CATEGORY DATA
Table 62 Sales of Rice, Pasta and Noodles by Category: Volume 2016-2021
Table 63 Sales of Rice, Pasta and Noodles by Category: Value 2016-2021
Table 64 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2016-2021
Table 65 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2016-2021
Table 66 Sales of Instant Noodles by Leading Flavours: Rankings 2016-2021
Table 67 NBO Company Shares of Rice, Pasta and Noodles: % Value 2017-2021
Table 68 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2018-2021
Table 69 NBO Company Shares of Rice: % Value 2017-2021
Table 70 LBN Brand Shares of Rice: % Value 2018-2021
Table 71 NBO Company Shares of Pasta: % Value 2017-2021
Table 72 LBN Brand Shares of Pasta: % Value 2018-2021
Table 73 NBO Company Shares of Noodles: % Value 2017-2021
Table 74 LBN Brand Shares of Noodles: % Value 2018-2021
Table 75 Distribution of Rice, Pasta and Noodles by Format: % Value 2016-2021
Table 76 Distribution of Rice by Format: % Value 2016-2021
Table 77 Distribution of Pasta by Format: % Value 2016-2021
Table 78 Distribution of Noodles by Format: % Value 2016-2021
Table 79 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2021-2026
Table 80 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2021-2026
Table 81 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2021-2026
Table 82 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2021-2026

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