Stand-up Pouches: Growth and Opportunities in Food (including Pet Food) and Drink
Global demand for stand-up pouches is growing, as consumers increasingly demand smaller pack sizes that are convenient to use. Pouches are lightweight yet robust, and are particularly strong in food, including pet food. They also have a relatively small carbon footprint compared to other established packaging formats – an increasingly important factor in the eyes of younger consumers. Many consumers also perceive stand-up pouches as a signifier of quality, making them a driver of premiumisation.
Euromonitor International's Stand-up Pouches: Growth and Opportunities in Food (including Pet Food) and Drink global briefing offers an insight into to the size and shape of the packaging market, highlights the effect of emerging geographies, categories and consumer trends on the packaging landscape. It identifies the leading pack types, offers strategic analysis of key factors influencing the packaging market - be they packaging innovations, consumption growth, category switching, economic/lifestyle influences, legislation or environmental issues. Forecasts illustrate how the market is set to change and criteria for success.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.Download eBook