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Sports Nutrition in Turkey

Sports Nutrition in Turkey

Many Turkish consumers of sports nutrition are gradually switching from non-protein to protein products thanks to the pleasant taste of protein powder, new flavours and formats and the frequent recommendations of fitness trainers for their clients to consume protein powder before or after a workout. Protein and other ingredients are becoming increasingly accepted, not only by fitness enthusiasts and bodybuilders but also by Turkey’s many cyclists and runners. Hectic lifestyles are generating dem...

Euromonitor International's Sports Nutrition in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Sports Non-Protein Products, Sports Protein Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sports Nutrition market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


SPORTS NUTRITION IN TURKEY
Euromonitor International
January 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Category Witnessing A Gradual Shift From Non-protein To Protein Products
Sports Nutrition Continues To Register A Strong Performance
Internet Retailing Remains the Leading Distribution Channel for Sports Nutrition
Competitive Landscape
Valeo Becomes the New Distributor for Gnc in Turkey
Majority of Brands Owned by International Companies
Marketing and Advertising Largely Focused on the Online Channel
Category Data
Table 1 Sales of Sports Nutrition by Category: Value 2013-2018
Table 2 Sales of Sports Nutrition by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Sports Nutrition: % Value 2014-2018
Table 4 LBN Brand Shares of Sports Nutrition: % Value 2015-2018
Table 5 Forecast Sales of Sports Nutrition by Category: Value 2018-2023
Table 6 Forecast Sales of Sports Nutrition by Category: % Value Growth 2018-2023
Executive Summary
Consumer Health Continues To Post Healthy Growth in 2018
Turkey Drops A Proposed Rx To OTC Bill
Leading Pharmaceutical Players Focus on OTC Products
Chemists/pharmacies Remains the Leading Distribution Channel
Consumer Health Expected To Register Further Solid Growth Over the Forecast Period
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Definitions
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 8 Life Expectancy at Birth 2013-2018
Market Data
Table 9 Sales of Consumer Health by Category: Value 2013-2018
Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 13 Distribution of Consumer Health by Format: % Value 2013-2018
Table 14 Distribution of Consumer Health by Format and Category: % Value 2018
Table 15 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources

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