Sports Drinks in Switzerland

Sports Drinks in Switzerland

Due to busy lifestyles and the increasing importance of physical exercise in Switzerland, sports drinks has a huge potential for growth. Despite this potential, sport drinks only grew slightly in 2019, mostly due to the lack of innovation in the landscape. Sports drinks also has significant competition from other sports drinks options, including energy drinks, and increasingly including RTD tea. Although sports drinks is expected to record solid volume growth over the forecast period, it will co...

Euromonitor International's Sports Drinks in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sports Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Sports Drinks in Switzerland
Euromonitor International
December 2019
List OF CONTENTS AND TABLESHEADLINES
PROSPECTS
Despite potential for growth, sports drinks is hindered by competition from energy drinks and RTD tea
Sports drinks needs to innovate in flavour to attract and interest a broader range of consumers
Sports drinks has an opportunity to increase consumer awareness through advertising and promotional activities
COMPETITIVE LANDSCAPE
Isostar and Gatorade remain the leading sports drinks in 2019, offering well-established sports drinks to the landscape
Private label struggling to maintain growth as significant players are perceived to be the experts
Promena competes by offering new flavour variants of Gatorade
CATEGORY DATA
Table 1 Off-trade Sales of Sports Drinks: Volume 2014-2019
Table 2 Off-trade Sales of Sports Drinks: Value 2014-2019
Table 3 Off-trade Sales of Sports Drinks: % Volume Growth 2014-2019
Table 4 Off-trade Sales of Sports Drinks: % Value Growth 2014-2019
Table 5 NBO Company Shares of Off-trade Sports Drinks: % Volume 2015-2019
Table 6 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2016-2019
Table 7 NBO Company Shares of Off-trade Sports Drinks: % Value 2015-2019
Table 8 LBN Brand Shares of Off-trade Sports Drinks: % Value 2016-2019
Table 9 Forecast Off-trade Sales of Sports Drinks: Volume 2019-2024
Table 10 Forecast Off-trade Sales of Sports Drinks: Value 2019-2024
Table 11 Forecast Off-trade Sales of Sports Drinks: % Volume Growth 2019-2024
Table 12 Forecast Off-trade Sales of Sports Drinks: % Value Growth 2019-2024
EXECUTIVE SUMMARY
Natural ingredients, reduced sugar and functionality are vital sales points that shape the Swiss soft drinks landscape
The health and wellness trend impacts sales of soft drinks as consumers reach for healthier options
Private label leads in Switzerland, offering innovative products at affordable price-points
Innovation aligned to consumer demands for energy boosting and healthy options
Soft drinks will continue to record growth over the forecast period as players align themselves to natural, healthier options
MARKET DATA
Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2014-2019
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2014-2019
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2014-2019
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2014-2019
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019
Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2014-2019
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2014-2019
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2014-2019
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2014-2019
Table 25 Sales of Soft Drinks by Total Fountain On-trade: Volume 2014-2019
Table 26 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2014-2019
Table 27 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2015-2019
Table 28 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2016-2019
Table 29 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2015-2019
Table 30 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2019
Table 31 NBO Company Shares of Off-trade Soft Drinks: % Value 2015-2019
Table 32 LBN Brand Shares of Off-trade Soft Drinks: % Value 2016-2019
Table 33 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2014-2019
Table 34 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2019
Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2019-2024
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2019-2024
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2019-2024
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2019-2024
Table 39 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2019-2024
Table 40 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2019-2024
Table 41 Forecast Off-trade Sales of Soft Drinks by Category: Value 2019-2024
Table 42 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2019-2024
Table 43 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2019-2024
Table 44 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2019-2024
APPENDIX
Fountain sales in Switzerland
Trends
SOURCES
Summary 1 Research Sources

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