Spirits achieved 1% total volume growth and 2% total current value growth in 2015 to reach 2.3 million litres and MKD3.7 billion respectively. This modest performance was the result of market saturation and maturity of most spirits. In 2015, with the exception of brandy and gin, all of the remaining spirits achieved low positive total volume growth with a similar performance in current value terms. Gin’s popularity is waning, although it still has a loyal consumer base in Macedonia, while brandy...
Euromonitor International's Spirits in Macedonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Brandy and Cognac, Liqueurs, Other Spirits, Rum, Tequila (and Mezcal), Whiskies, White Spirits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Spirits market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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