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Spectacles in Turkey

Spectacles in Turkey

The rate of myopia in Turkey in 2018 was significant. As Turks continue to spend more time on computers and smartphones, it is expected to increase further over the forecast period supporting positive volume and value growth in spectacles. As education levels rise, Turkish consumers are expected to request more expensive products such as antireflective, antismudge and antiscratch coatings on their spectacle lenses. Therefore, unit prices are expected to increase over the forecast period. In the...

Euromonitor International's Spectacles in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2013-2017), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Readymade Reading Glasses, Spectacle Frames, Spectacle Lenses.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Spectacles market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


SPECTACLES IN TURKEY
Euromonitor International
July 2018
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Unit Prices Continue To Increase
Children's Spectacles Expected To See Strong Growth
Optical Shops Expected To Remain the Main Distribution Channel
Competitive Landscape
Safilo Optik Leads Spectacles
Promotion and Marketing of Spectacles
Turkish Competition Authority Makes A Number of Decisions in Eyewear
Category Data
Table 1 Sales of Spectacles by Category: Volume 2013-2018
Table 2 Sales of Spectacles by Category: Value 2013-2018
Table 3 Sales of Spectacles by Category: % Volume Growth 2013-2018
Table 4 Sales of Spectacles by Category: % Value Growth 2013-2018
Table 5 Sales of Spectacle Lenses by Type: % Value 2013-2018
Table 6 NBO Company Shares of Spectacles: % Value 2013-2017
Table 7 LBN Brand Shares of Spectacles: % Value 2014-2017
Table 8 Distribution of Spectacles by Format: % Value 2013-2018
Table 9 Forecast Sales of Spectacles by Category: Volume 2018-2023
Table 10 Forecast Sales of Spectacles by Category: Value 2018-2023
Table 11 Forecast Sales of Spectacles by Category: % Volume Growth 2018-2023
Table 12 Forecast Sales of Spectacles by Category: % Value Growth 2018-2023
Executive Summary
Eyewear Usage Increases Among the Turkish Population
the Influence of Internet Retailing Continues To Increase
Spectacles Is More Fragmented Than Contact Lenses
Optical Shops Accounts for the Majority of Sales
A Positive Future
Market Data
Table 13 Sales of Eyewear by Category: Volume 2013-2018
Table 14 Sales of Eyewear by Category: Value 2013-2018
Table 15 Sales of Eyewear by Category: % Volume Growth 2013-2018
Table 16 Sales of Eyewear by Category: % Value Growth 2013-2018
Table 17 NBO Company Shares of Eyewear: % Value 2013-2017
Table 18 LBN Brand Shares of Eyewear: % Value 2014-2017
Table 19 Distribution of Eyewear by Format: % Value 2013-2018
Table 20 Forecast Sales of Eyewear by Category: Volume 2018-2023
Table 21 Forecast Sales of Eyewear by Category: Value 2018-2023
Table 22 Forecast Sales of Eyewear by Category: % Volume Growth 2018-2023
Table 23 Forecast Sales of Eyewear by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources

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