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Sony Interactive Entertainment (HK) Ltd in Toys and Games (Hong Kong, China)

Sony Interactive Entertainment (HK) Ltd in Toys and Games (Hong Kong, China)

Over the forecast period Sony Interactive Entertainment (HK) Ltd is expected to consolidate its leading position in video games by improving its current hardware infrastructure and software portfolio. In particular, the player is expected to focus on virtual reality (VR) by refining its PlayStation VR headset and increasing its range of VR-ready games.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Toys and Games market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Euromonitor International
June 2017
Strategic Direction
Key Facts
Summary 1 Sony Interactive Entertainment (HK) Ltd: Key Facts
Competitive Positioning
Summary 2 Sony Interactive Entertainment (HK) Ltd: Competitive Position 2016

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