Sony Computer Entertainment Italia SpA in Toys and Games (Italy)

Sony Computer Entertainment Italia SpA in Toys and Games (Italy)

Sony will focus on consolidating its leading position in static consoles, as it faces the impending competition from Nintendo Switch and Microsoft Scorpio. Moreover, Sony will look to improve the game catalogue for its PlayStation VR in order to secure the future of consumer-facing VR in 2017.

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Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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