Sony Computer Entertainment Europe Ltd in Toys and Games (United Kingdom)

Sony Computer Entertainment Europe Ltd in Toys and Games (United Kingdom)

As Sony Computer Entertainment Europe Ltd’s PlayStation 4 has proven very successful in the UK, with a strong lead in both value and volume terms within static consoles, the company’s main focus is likely to remain on this part of its business. To attract further UK consumers and to increase its leading position within static consoles, it can be expected to invest in offering exclusive video games content. Moreover, with VR/AR headsets expected to show strong growth over the course of the foreca...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Toys and Games market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Euromonitor International
June 2016
Strategic Direction
Key Facts
Summary 1 Sony Computer Entertainment Europe Ltd: Key Facts
Summary 2 Sony Computer Entertainment Europe Ltd: Operational Indicators
Competitive Positioning
Summary 3 Sony Computer Entertainment Europe Ltd: Competitive Position 2015

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